Creating Art with Meaning
[caption id="attachment_751" align="alignnone" width="300" caption="San Francisco based Artist & CEO"][/caption] I prefer to create art with meaning. What does that mean? It means that I have purposely created a commissioned based art business. So I don’t just create for my own pleasure or creative curiosity, I create to serve the particular interests of a patron. Immediately the question that I get is, “Is your creative process compromised?” The answer is, “No, it’s even more inspired.” Why? Because when I create a series it’s for a particular person or couple and the subject of the series has meaning to them. Serving them gives my work energy and even more purpose. And trust me, I don’t accept commissions that will interfere with the creative process. This is very well guarded. Just like a chef. I’ll prepare the meal for my guests but they must stay out of my kitchen. The fact that my patrons tour the landscape with me has meaning to both of us. We will always share that experience. When I post to my patron’s dedicated online dairy I report on the progress of their series, I reveal my decisions, the weekly happenings, and inspirations along my creative path. My patrons preview all of the field studies I’ve created. Then with my guidance they choose the one that will serve as the basis for their large-scale custom sized painting. Because the final painting requires their input, it has more meaning. And my patron’s signed storybook chronicles their Experience of Art & Wine. The meaning that cannot be found anywhere else is that my patrons can recount the time of our first meeting to the creative journey that led the painting on their wall. Their painting will always hold meaning. So beyond my artistic expression it’s that meaning and memory that I want to create.